Rhetoric is often seen as a synonym for shallow, deceptive language, and therefore as something negative. But if we view rhetoric in more neutral terms, as the art of persuasion, it is clear that we are all forced to engage with it at some level, if only because we are constantly exposed to the rhetoric of others. In this Very Short Introduction, Richard Toye explores the purpose of rhetoric. Rather than presenting a defence of it, he considers it as the foundation-stone of civil society, and an essential part of any democratic process. Using wide-ranging examples from Ancient Greece, medieval Islamic preaching, and modern cinema, Toye considers why we should all have an appreciation of the art of rhetoric.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Rhetoric is often seen as a synonym for shallow, deceptive language, and therefore as something negative. But if we view rhetoric in more neutral terms, as the art of persuasion, it is clear that we are all forced to engage with it at some level, if only because we are constantly exposed to the rhetoric of others. In this Very Short Introduction, Richard Toye explores the purpose of rhetoric. Rather than presenting a defence of it, he considers it as the foundation-stone of civil society, and an essential part of any democratic process. Using wide-ranging examples from Ancient Greece, medieval Islamic preaching, and modern cinema, Toye considers why we should all have an appreciation of the art of rhetoric.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Following the Brexit vote, this book offers a timely historical assessment of the different ways that Britain's economic future has been imagined and how British ideas have influenced global debates about market relationships over the past two centuries. The 2016 EU referendum hinged to a substantial degree on how competing visions of the UK should engage with foreign markets, which in turn were shaped by competing understandings of Britain's economic past. The book considers the following inter-related questions: - What roles does economic imagination play in shaping people's behaviour and how far can insights from behavioural economics be applied to historical issues of market selection? - How useful is the concept of the `official mind' for explaining the development of market relationships? - What has been the relationship between expanding communications and the development of markets? - How and why have certain regions or groupings (e.g. the Commonwealth) been `unimagined'- losing their status as promising markets for the future?
Nobody doubts that politicians ought to fulfil their promises - what people cannot agree about is what this means in practice. The purpose of this book is to explore this issue through a series of case studies. It shows how the British model of politics has changed since the early twentieth century when electioneering was based on the articulation of principles which, it was expected, might well be adapted once the party or politician that promoted them took office. Thereafter manifestos became increasingly central to electoral politics and to the practice of governing, and this has been especially the case since 1945. Parties were now expected to outline in detail what they would do in office and explain how the policies would be paid for. Brexit has complicated this process, with the `will of the people' as supposedly expressed in the 2016 referendum result clashing with the conventional role of the election manifesto as offering a mandate for action.
Churchill's image is as an imperial diehard, implacably opposed to colonial freedom. However, his relationship to Empire is far more complex and ambigious. Written by the acclaimed young historian Richard Toye, this absorbing book is the first to provide a comprehensive account of Churchill's lifelong involvement with Empire, from his childhood schooldays to his final premiership in the 1950s. Combining a lightness of touch and surprising detail with expert and insightful hypotheses, and drawing upon a wealth of published and unpublished evidence from private diaries to African war poetry Churchill's Empire provides a vivid and dynamic account of a remarkable man and an extraordinary era.
The two most significant British political figures of the twentieth-century, Churchill and Lloyd George were political rivals but personal friends. Between them their ministerial careers spanned seventy years and two world wars. Althought they could not have been more different temperamentally, and often disagreed violently about politics, theirs was 'the longest political friendship in the life of Great Britain' and Churchill was the only person outside his family to call Lloyd George 'David'. Richard Toye's book is a dynamic account of their relationship. Drawing on diaries and letters, some never before published, (there are more than 1,000 pieces of correspondence between the two men), he explores their long-standing friendship and rivalry, the impact they had on each other's careers, and the fate of their respective reputations, arguing that Lloyd George's major achievements have been undeservedly overshadowed, in part as a consequence of Churchill's later mythmaking. It is a major work from a brilliant young historian.
This collection explores the aftermath of the Representation of the People Act, which gave some British women the vote. Experts examine the paths taken by both former-suffragists as well as their anti-suffragist adversaries, the practices of suffrage commemoration, and the changing priorities and formations of British feminism in this era.
